by Elle | May 12, 2016 | Strategy
What is market research? Doing market and competitor research is a vital part of your marketing strategy and this article is to help explain why. The process of market research involves identifying questions about your intended industry and/or potential customer base...
by Elle | May 2, 2016 | Featured, Strategy
Does your business have a strategic plan for marketing? It’s surprising but many small businesses don’t. Many times I will be asked for services that are simply tactics that would be planned for within a marketing strategy, such as using Google Ads or sending email...
